GrayMeta Iris Media Platform Adds AI-Powered Media Intelligence 

The Iris Media Platform has become the industry leading reference QC and playback solution, used by broadcasters and studios around the world including Sky UK.With the integration of time-based metadata, QC teams are now able to more efficiently view, create, and modify accurate media asset metadata. This additional metadata allows users to increase the speed for content QC. The creation of metadata that is leveraged across the entire organization throughout the content lifecycle saves time and provides cost efficiencies.  

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Clare Plaisted
Sky UK Integrates GrayMeta Iris Media Platform

GrayMeta, an AI powered metadata company that delivers enterprise efficiency and monetizes assets, announced today the integration of its Iris Media Platform by Sky UK across their ultra-high definition (UHD) content workflows to drive quality control.

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