TransMedia Dynamics and GrayMeta Announce Strategic Alliance


TransMedia Dynamics Integrate GrayMeta Platform to Provide Enriched Metadata Leveraging Machine Learning

THOUSAND OAKS, CA, April 5, 2018 – GrayMeta, a leading provider of professional media players and metadata solutions for content owners, and TransMedia Dynamics (TMD), the leading provider of media asset management systems for digital and physical assets, today announced a strategic alliance which aims to solve some of the industry’s most complex data challenges. Rich metadata created by the GrayMeta Platform is now integrated (via the GrayMeta API) into TMD’s Mediaflex-Unified Media Services (UMS) platform, enabling organizations to provide enhanced metadata for all assets within the UMS platform – ultimately increasing operational efficiency and streamlining processes for TMD customers.

The GrayMeta Platform leverages best-of-breed artificial intelligence and machine learning services to extract insightful temporal metadata including people, landmarks, logos, objects and emotions. By integrating the data created by the GrayMeta Platform, TMD can provide organizations with enriched metadata for each of their assets – making content tagging, compliance and quality control processes more efficient.

TMD will be demonstrating the integration of the GrayMeta Platform at the NAB conference in Las Vegas, April 9-12, at Booth# SL5329. The GrayMeta Platform will also be demonstrated at the Amazon (SU2202) and Microsoft (SL6716) booths at NAB.

About TMD

TMD is a leading provider of software products focused on delivering media and content management solutions to the global media, broadcast and archive sectors. The Mediaflex-Unified Media Services (UMS) platform provides a cloud-native, service-orientated architecture delivering media-aware, software-defined workflows supporting a wide range of media services, both from TMD’s own media service applications and those of our partners. Mediaflex-UMS supports the management of both physical media, such as film and tape, as well as digital content. TMD’s flexible range of cost-effective packaged media service applications for ingest, non-linear delivery, post production, DAM and archiving, are available individually or integrated into a Mediaflex-UMS platform for complete and scalable end-to-end workflow solutions. The browser interface has been designed to be easy to use, requiring little to no user training and can be used with all of TMD’s media services. Headquartered in Aylesbury UK, TMD’s global reach includes office locations in the USA, Malaysia and Australia. For additional information on TMD products and services, please visit